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For the first time in Ireland, Children Direct offers your company a planned and co-ordinated approach to Give As You Earn, giving you the chance to reap the business benefits that are proven to accompany effective corporate citizenship programmes. By participating in Children Direct, you will associate your company with five of Ireland's most respected and high profile charities.
A growing body of research makes it clear that employees prefer to work for socially engaged companies and that there is significant positive impact in engaging them in community programmes.
Research carried out by the Ashridge Centre for Business specifically on Give As You Earn among UK companies with payroll giving programmes already in place found that:
 96% of these companies believe it is something a good employer should offer
61% believe that it improves company image
58% believe it enhances community involvement programmes
40% believe that it supports employee volunteering |
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Steve Grey
Rolls Royce |
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Luc Vandevelde
Chairman
Marks & Spencer plc |
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